Описание
Business training audience
Business owners
Board of Directors
Top management
Chief Strategy Officer
CIO
Internal audit Director
Internal control Director
Risk Manager
Managers and responsible executives from all company departments
Business training on developing and implementing a company’s strategy will help solve practical problems:
Master strategy development tools
Learn to use the balanced scorecard to translate strategy into the company’s operational objectives
Systematize knowledge of strategic management
Identify the types of value propositions offered to company clients
Explore a systems approach to strategic planning
Clarify the importance of corporate strategy elements
Learn to develop strategy maps
Main business training topics:
What is a company’s strategy?
Types of value propositions offered to company clients
Key stages of the strategic planning process
SWOT analysis model
M. Porter’s Five Forces Model
Elements of corporate strategy, T. Peters’ approach
Examples of company strategy selection and implementation
The balanced scorecard concept of D. Norton and R. Kaplan
Principles of functioning of strategy-oriented organizations; A modern approach based on the Balanced Scorecard (BSC)
Stages of creating a BSC and a typical algorithm
Examples of using strategy maps
Obstacles and difficulties in implementing a BSC
The process of preparing and creating a strategy map
Collecting strategic information
Creating a strategy map
Defining strategic directions
Establishing interrelated objectives, taking into account cause-and-effect relationships
Developing a scorecard
Duration of the training: 2 days





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